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Social Media Specialist

Company: South Coast Plaza
Location: Costa Mesa
Posted on: May 3, 2021

Job Description:

South Coast Plaza is an international shopping destination with over 250 fine luxury stores and restaurants. We are actively seeking an experienced Social Media Specialist - this is NOT a remote position, we are fully back in the office. Responsibilities include: * Plan and manage all social media platforms including content creation, posting and monitoring social community* Solid experience in Instagram, Facebook, Snapchat, Twitter, YouTube, etc.* Analytics: review posts performance and make recommendations on creative. Create reports on overall performance after major initiatives* Tenant interaction: coordinate with tenants and their corporate marketing/public relations team to secure content* Trend analysis: proactively monitor social platforms and the web for emerging trends and propose creative to capitalize on the conversation* Generate ideas: brainstorm with the department on digital campaign strategy and creative. Be proactive about coming to the table with ideas and well researched opinions* Creative production: build creative with Photoshop and edit video through Quicktime Pro. Take photos of content and at times, work with professional photographers* Monitor emerging platforms and technology: proactively identify and research new social platforms and evaluate them for use in campaigns* Reports: Produce periodic summary reports on each social media platform* Media: Interact with press and influencers via email, telephone and in person* Knowledge of luxury retail is a PLUS!

Keywords: South Coast Plaza, Costa Mesa , Social Media Specialist, Advertising , Costa Mesa, California

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