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eCommerce Content Program Coordinator

Company: VF Corporation
Location: Costa Mesa
Posted on: September 11, 2022

Job Description:

Join the Vans Family
In this role, the eCommerce Content Program Coordinator is responsible for content alignment, submission, tracking, and execution for the site. You will support the eCommerce Content Program Manager in gathering requirements and clearly communicating content needs for the business. The eCommerce Content Program Coordinator implements and maintains seasonal campaigns and builds site content to support site merchandising and marketing. They are extremely detail-oriented, highly organized, and strong in optimizing processes.
Vans - is the original action sports footwear company, rooted in authenticity and creativity. Founded in 1966, we have thrived on a legacy of impacting our greater community through four pillars: action sports, music, art and street culture. We are constantly inspired by the creative voyagers within our company and community. For them, creativity is about the journey, not just the output. Our mission is to empower everyone to use creativity to discover themselves. Our vision is to create a world where anyone can be their unique self.
At Vans, our culture sets us apart and influences everything we do. We are driven by our five values: We have HEART - also referred to as the "Van Doren Spirit". We are relentlessly CURIOUS about our consumers and the world around us. We are UNAPOLOGETICALLY AUTHENTIC and whole heartedly believe the most "Off the Wall" thing you can do is be yourself. We are driven by a spirit of INGENUITY. And we are passionate about local COMMUNITIES. And most of all, we are a family that has fun together.
At Vans we empower creative exploration and inspire youth culture through a commitment to inclusivity. We welcome anyone and everyone into our global family and proudly celebrate and environment where individuality is embraced, equal opportunities thrive, and everyone is empowered to reach their greatest potential.
By joining our family, you will be immersed in an environment of incredibly supportive and collaborative people. We work hard across a multitude of initiatives to bring the Van Doren Spirit to life. We live for what we do.
How You Will Make a Difference What you will do:

  • Submit clear and comprehensive creative briefs for Site and Email teams into content tracking system.
  • Build, test and implement all digital site content in CMS for
  • Partner with Creative Project Manager on updates/changes needed to seasonal creative briefs or content/asset deliverables.
  • Traffic seasonal site creative to Canada translation agency and partner with Email Marketing team on additional translation needs.
  • Monitor asset performance to improve site engagement and provide learnings to stakeholders.How you will do it:
    • Align details for seasonal stories, shipping and promotional events.
    • Work closely with cross functional teams to track progress of key marketed campaign launches to
    • Partner with Site team on biweekly banner calendar updates and traffic content to external vendor to execute personalization.
    • Develop and manage content calendar with Content Program Manager, working closely with key partners to continuously update and communicate changes.What success looks like:
      • Building strong partnerships with Site, Email, Creative and Marketing.
      • Rolling out smooth and aligned content moments for digital launches.
      • Being the go-to for site content needs and organized details.
        Free To Be, Inclusion & Diversity As a mission-led, performance driven company, we strive to foster a culture of belonging based on respect, connection, openness and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day.
        Skills for SuccessYears of Related Professional Experience: 1-3 years
        Educational Position Requirements:A formal education and subsequent undergraduate/graduate degrees are nice to have, but we are most interested in your total experience and professional achievements.
        What we expect you already know:
        • 1 to 3 years of experience in digital content or creative asset management, ecommerce preferred
        • Experience working with project and content management tooling; such as SmartSheet, Wrike, and CoreMedia
        • Strength in communicating roadblocks, project status and new ideas
        • Skilled in organization, project management, creative problem solving, and meeting tight deadlines
        • Ability to balance between working independently and collaboratively
        • Action-oriented and enjoys a dynamic work environmentWhat we will teach you:
          • Managing and strategizing site and marketing efforts to create a best in class digital site experience
          • How to conceptualize marketing opportunities that drive customer engagement, brand awareness, and align with Vans overall business objectives VF Guiding Principles: Live with Integrity, Act Courageously, Be Curious, Act with Empathy, and Persevere.
            What's in it For YouWe're in the business of unleashing human potential, driven by the ideas, energy and commitment of our people. That's why we offer comprehensive benefits that encourage mental, physical and financial well-being for all VF associates. When it comes to benefits, we're the total package. Go to and click on "Looking to Join VF?" to learn more.
            Our Parent Company, VF CorporationVF is one of the world's largest apparel, footwear and accessories companies connecting people to the lifestyles, activities and experiences they cherish through our family of iconic outdoor, active and workwear brands. At the heart of our journey lies our company-wide purpose: We power movements of sustainable and active lifestyles for the betterment of people and our planet. This is our purpose. It's the reason we come to work every day. It's a commitment shared by our global associates across all brands. Our purpose unites us and leads us to pursue our goals, together. This is our calling. Learn more at
            We just have one question. Are you in?
            Vaccine Requirement:As of October 18, 2021, this position requires proof of being fully vaccinated for COVID-19 on the first day of employment, absent need for medical or religious accommodation or other exemption as allowed by state or local law. Further information provided during the recruitment process. Unless prohibited by applicable law, this position requires proof of being fully vaccinated for COVID-19 on the first day of employment, absent need for medical or religious accommodation or other exemption as allowed by state or local law. Further information will be provided during the recruitment process.

Keywords: VF Corporation, Costa Mesa , eCommerce Content Program Coordinator, Other , Costa Mesa, California

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