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Media Analyst, Paid Social

Company: adQuadrant
Location: Costa Mesa
Posted on: January 15, 2022

Job Description:

The Media Analyst, Paid Social role requires a combination of data driven strategic thinking, analytical, creative and communication skills. An ideal candidate should thrive working cross-functionally with internal and external stakeholders to drive performance for our strategic accounts.

Requirements

The Ideal Candidate will have experience with:
Demonstrable experience managing campaign budgets greater than $30,000 a month on Facebook, Instagram, Snapchat, or TikTok. Experience with Pinterest a plus!
Experience working with enterprise level clients
Developing and implementing strategies and optimizations to increase ROAS for each campaign
Oversee all aspects of a social media campaign with a focus on driving conversions
Analyze performance data for each ad campaign (Example: ROAS, CPA, CPL, CTR)

Some Key Responsibilities:
Monitor and optimize online campaigns
Execute media test plans and measure the impact against business objectives
Understand clients needs and metrics and communicate actionable insights to internal team
Create and improve organization processes, procedures and systems to support business needs.
Must possess client-facing communication skills and acumen and the ability to deliver results for our partners.
Foster a team environment

Desired Qualifications:
Bachelor in Marketing or a quantitative discipline; advanced degree a plus
2+ years of Facebook, Instagram, or Snapchat experience
Understands the dynamics of the Facebook auction and is familiar with the best practices to scale campaigns while maintaining profitability
Extensive knowledge of ad targeting methodologies and iterative test-and-learn optimization practices
Sharp eye for detail and organizational skills
Comfort with ambiguity and with working in a fast-paced, always-on, start-up environment
Fluency in mathematical concepts
Critical thinking and problem solving capabilities
High level of proficiency with Microsoft Excel, pivot tables, and relevant reporting tools
Competitive/Performance driven mindset
Exhibits ability to continuously learn, draw actionable insights and apply them across campaigns

Benefits

Our people come first. No jerks. No egos. Just people who like to work hard and enjoy winning as a team.
Base salary plus commission
Excellent Health Benefits (health, dental, vision, and life insurance)
401K
Unlimited Vacation Policy
Paid Sick Leave
$300/ year to equip your work space with new equipment
$30/ month for home internet
An extremely supportive and fun company culture

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

Keywords: adQuadrant, Costa Mesa , Media Analyst, Paid Social, Professions , Costa Mesa, California

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